Give Smiles To Customers

Give Smiles To Customers

Smiling is a gift given by God to humans. How many lives have changed because of one simple smile.

In KBBI, a smile is defined as an expressive laugh that doesn't make a sound to show pleasure, joy, liking, and so on by widening the lips a little. Meanwhile, physiologically a smile is a facial expression that occurs due to movement or the emergence of movement on the lips or both ends or also around the eyes. (Wikipedia)

According to the American Academy of Cosmetic Dentistry, 99.7% of people believe that a smile is an important social asset. This statistic is almost taken as absolute fact, because we can feel for ourselves that we and others really like a genuine smile.

Daniel McNeill, author of The Face: A Natural History, says that a smile is something that comes from the heart. The first smile appears two to twelve hours after birth. According to him, a judge, even in court, can find people who like to smile and are innocent. However, they tend to give lighter punishments to people who like to smile. A phenomenon called the "Easy Smiling Effect".

In an article in the British Medical Journal in 2008, the title was "The Dynamic Spread of Happiness in Large Social Networks". Nicholas Christakis, a physician and sociologist at Harvard and James Fowler, a political scientist at the University of California, San Diego, assert that emotions can spread in a short time from one person to another. This process is known as "emotional contagion."

One of the results of research conducted by Nicholas Christakis and James Fowler is statistics showing that people who smile tend to have more friends. Plus, those who like to smile are more of a center of friendship than those who don't. This means that if we smile, it is less likely that we will be marginalized in friendship. According to Christakis and Fowler, "Whether online or offline, if you smile, the world smiles with you."

In the science of communication, we can see why a simple smile can change lives. In simple terms, when we smile our bodies provide information to other people that we are happy with them, happy to be able to talk to them, happy to be able to interact and meet them. In response, they will also feel happy when interacting with us. Another case if we are sullen, gloomy and looking away from others. Of course their response will be ignorant and not pay attention to us.

On the other hand, if we are not jovial and sociable people. Of course, it will be a little difficult to try to be friendly and smile a lot. However, a little effort to try to smile will be in vain in return for the positive life we ​​will find.

In today's digital world, we find many misunderstandings that occur. Especially with regard to messages that seem devoid of emotion, be it text or voice messages. However, a smile is enough to clarify messages and misunderstandings. Because many studies show smiling even on the phone can make other people feel positive emotions. Because actually, smiling can make our voice when expressing words sound better and pleasant to hear. That is, it doesn't matter if other people see our face or not, a smile can be stretched out and felt by that person.

A smile is priceless, a smile can enrich a person without making that person poor, a smile only takes a little time but its effect and memories can last forever. Smile, because a smile is very valuable, but cannot be traded.

Relating to business and company. A smile can create a positive impression on potential customers. A businessman or seller who is friendly and smiles easily will be liked by his partners, customers or buyers. Give it a try, smile for the customer and feel the amazing effect it will get. Your simple smile can change your business and your life!

Writer : Penadiksi
Job : Entrepreneur
Editor : Sibangbara
This text was translated from Indonesian to English using ChatGPT/Google Translate.
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